"Knowing when to stay in your lane". It's a saying that I've been using a lot lately. A lesson that I have recently learned while rebranding for larocque life. Knowing when to get a professional to come in and join the team to get an awesome result. The more I think about it, this lesson can be applied to a lot more situations in life.
1. Save Time & Money - Sometimes it's hard to see this one right away. Professionals can be expensive, really expensive. Myself included have had the mindset that I'll just do this myself and save a ton of money. Meanwhile, I forgot the biggest life lesson there is, "time is the only thing you can't get back". No one can put a monetary value on time. In most cases - I say MOST - it takes twice as long or longer to do it ourselves. Between the huge learning curves and then getting caught up in perfection (in our minds anyway), we can lose track of time and waste it away.
2. Save Headache & Heartache - Like I said with the huge learning curves there can be a lot of headaches involved that are easily avoidable. I have spent hours and hours doing something only to not liking what I created and never use it. Or the heartache side of things where I put countless hours into a project and really get "tunnel vision", only to have my creation torn to pieces by anyone I get to review it.
3. Professional Touch - I really noticed this one when it came to our website. I made one site that I spent a ton of time on. Became so married to the site that I felt the need to defend it anytime someone had a criticism or suggestion. To be fair, I deep down knew it wasn't very good: certain things I couldn't space properly or react the way I wanted; fonts didn't always match from page to page and for the life of me I couldn't get it. Knowing what colors work together, where certain buttons should be, all these things are best left to a professional. After a short call and a bit of back and forth, she created something we are extremely proud of.
4. Concentrate On What You're Passionate About - This one is huge!! With my energy and focus off creating a website & branding, I'm free to do a lot more writing (this for example), or taking photos and creating videos. This has been a big weight lifted from me; now having a great site to use as a centurial hub, I can concentrate on creating content & courses for our awesome tribe.
I'm a big believer and practitioner of learning everything I can and doing everything I can. So by no means am I saying "not to try everything", just be careful and recognize when your going down a rabbit hole.
When it comes to building your business or improving yourself I can relate "stay in your lane" to my construction background. I was the general contractor so I needed to have general knowledge about the whole project, but if you asked me to pipe all the fire sprinkler system to building code I would be "out of my lane." I'm still there to help and support, but I would have the best fire sprinkler system company to do the bulk of the work for me.
With these 4 tips I have freed myself up to do what I really love as well as having a brand & life that I'm extremely proud of.
If you need anything or just want to talk. Don't be a stranger. Email me, message me on Facebook or come to London for a visit.